Tom Shapiro of Stratabeat has a question for you. Is your website one of your hardest working resources? At WordCamp RI, Tom will review how to achieve a high number of conversions on your website. He will walk you through effective techniques to get more of your site visitors converting.
Some of the techniques he’ll focus on:
- Behavior-based data gleaned from heat maps, scroll maps, and A/B testing
- Messaging, neuromarketing, and human psychology
- Color, design, and UX (user experience) elements
This talk is geared to anyone looking to sell more online, increase leads, promote an upcoming event, build an email list, and/or drive site visitors to another type of conversion event.
Tom says “you’ll walk away from this session with highly specific methods for increasing your website’s conversion rates.”
WordCamp RI is Friday and Saturday, September 22 and 23, on the East Greenwich campus of New England Tech.